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	<title>Optimistic Anthropology &#187; Sales</title>
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	<description>The Art of Being Human</description>
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		<title>Get a Better Edge: Read Chief Culture Officer</title>
		<link>http://optimisticanthropology.com/2010/05/01/get-a-better-edge-read-chief-culture-officer/</link>
		<comments>http://optimisticanthropology.com/2010/05/01/get-a-better-edge-read-chief-culture-officer/#comments</comments>
		<pubDate>Sat, 01 May 2010 20:15:58 +0000</pubDate>
		<dc:creator>Cynthia Young</dc:creator>
				<category><![CDATA[Humans in the Marketplace]]></category>
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When my friend Grant McCraken published his book Chief Culture Officer, I naturally had to go and buy my own copy.  His book is a manefesto to anyone working within a large corporation or any ...]]></description>
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		<title>Where is the Love? Where is the Buy-In?</title>
		<link>http://optimisticanthropology.com/2009/10/04/where-is-the-love-where-is-the-buy-in/</link>
		<comments>http://optimisticanthropology.com/2009/10/04/where-is-the-love-where-is-the-buy-in/#comments</comments>
		<pubDate>Sun, 04 Oct 2009 07:17:46 +0000</pubDate>
		<dc:creator>Cynthia Young</dc:creator>
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		<category><![CDATA[Humans in the Marketplace]]></category>
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		<category><![CDATA[Sales]]></category>
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San Francisco is a great place to connect with intelligent individuals from small tech start-ups and big tech companies alike.  With plenty of panels and meet-ups to choose from, I decided to attend one all ...]]></description>
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		<title>Big Man = The Sales Man Everyone Wants</title>
		<link>http://optimisticanthropology.com/2009/09/29/big-man-the-sales-man-everyone-wants/</link>
		<comments>http://optimisticanthropology.com/2009/09/29/big-man-the-sales-man-everyone-wants/#comments</comments>
		<pubDate>Tue, 29 Sep 2009 07:25:14 +0000</pubDate>
		<dc:creator>Cynthia Young</dc:creator>
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		<category><![CDATA[Humans in the Marketplace]]></category>
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As a serious student of archaeology, I was expecting to decode Mayan text and unearth priceless artifacts.  Yet somehow, I stumbled upon one of the most ancient truths of humanity: the importance of persuasion, and ...]]></description>
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		<slash:comments>5</slash:comments>
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		<title>People Are Products</title>
		<link>http://optimisticanthropology.com/2009/08/23/people-are-products/</link>
		<comments>http://optimisticanthropology.com/2009/08/23/people-are-products/#comments</comments>
		<pubDate>Sun, 23 Aug 2009 23:50:35 +0000</pubDate>
		<dc:creator>Cynthia Young</dc:creator>
				<category><![CDATA[Humans in the Marketplace]]></category>
		<category><![CDATA[commodity]]></category>
		<category><![CDATA[labels]]></category>
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Human beings, regardless of culture and location, look at all things according to their use, purpose, and value.  Two of the most common questions we ask ourselves when we discover any new thing are &#8220;What ...]]></description>
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